For Immediate Release
Paris - 19 August 2011

The Jawa Pos newspaper of Indonesia has been awarded the World Young Reader Newspaper of the Year prize in the annual competition organized by the World Association of Newspapers and News Publishing (WAN-IFRA).

The newspaper also won top prize for enduring excellence in the awards, which are part of WAN-IFRA’s annual World Young Reader Prize competition honoring innovative newspapers that have devised the best project or activity to attract young readers.

“Jawa Pos has done an outstanding job with an enduring, substantial, successful commitment to engaging young people on and off the printed page,” the jury said. “Its daily three-page DetEksi effort is more than a standard newspaper youth section. It’s a complete strategy for finding, engaging, and retaining young readers. Most importantly, it has worked”

The jury of previous prize winners and young readership experts selected winners for excellent projects within the last 24 months related to brand, editorial, making the news, newspapers in education and public service. In addition, they chose winners in three special categories in 2011: connecting with mobile phones, the Natasa Prize for connecting via printing plant activities and strategies that have shown “enduring excellence” by continuing to benefit newspapers and the young for more than two years. The Natasa Prize is named after the late Natasa Vuckovic Lesendric of Serbia who led work to create the country’s first printing plant for the independent press during the reign of Slodoban Milosevic and also assured that the plant fund a national newspapers in education project.

Awards will be presented 12 October in Vienna during the World Newspaper Congress and World Editors Forum. Details of the events can be found at: http://tinyurl.com/6x223jy

Support for the prizes comes from Norske Skog, the Norway-based global paper producer, as part of its partnership in WAN-IFRA’s Newspapers in Education Development Project.


• OTHER TOP WINNERS WERE :

BRANDThe Hindu (India) for “Aviva book wall” campaign
EDITORIAL Wall Street Journal (USA) for its investigation into how companies secretly track children online
MAKING THE NEWSDiário de Notícas & Jornal de Notícas (Portugal) for Media Lab journlaism learning center
NEWSPAPERS IN EDUCATIONGazeta do Povo (Brazil) for research supporting “Read & Think (Ler e Pensar)”
NATASA PRIZE FOR PRINTING PLANTSSinag Publishing and Printing Services (Philippines) its journalism training seminars.
PUBLIC SERVICEGlåmdalen (Norway) for its Politisk Pepper election project

• JURY COMMENDATIONS:

BRANDMid Day Infomedia (India) for its Smoke Free City campaign
EDITORIALYomiuri Shimbun (Japan) for Yomiuri Kodomo Shimbun, Kleine Zeitung (Austrai) for Kleine Kinderzeitung, and Delovoy Peterburg (Russia) for Dpvkontakte
MAKING THE NEWSHeilbronner Stimme (Germany) for Universal Children’s Day front page and Diario Hoy de Extramadura (Spain) for My Online Newspaper.
NEWSPAPERS IN EDUCATIONA Gazeta (Brazil) for the Home Sweet Home historic presevation effort.
PUBLIC SERVICESouth China Morning Post (Hong Kong, China) for Heritage Detectives, Mathrubhumi Daily (India) for its Seed project and Kompas Daily (Indonesia) for Muda in Action Library.

• SPECIAL MENTION:

BRANDI-Next (India) for Bikeathon.
CONNECTING WITH MOBILEJornal de Manha (Brazil) for photojournalism workshops
EDITORIALUnited Daily News (Taiwan) for Student Weekly
ENDURING EXCELLENCEChicago Tribune (USA) for The Mash and Südkurier (German) for Klasse! and Klasse! for kids
MAKING THE NEWSKurjer. Sreda. Bersdsk (Russia) for Pobednije 65 and Polskapresse Publishing (Poland) for Junior Media

Previous World Young Reader Prize winners on the jury included: Lynne Cahill of The West Australian(Australia), Altair Nobre of Zero Hora (Brazil), Wendy Tribaldos of La Prensa (Panama), GrzgorzPiechota of Gazeta Wyborcza (Poland) and Lisa Blakeway of EISH (South Africa). They were joined byAralynn McMane, WAN-IFRA executive director of young readership development, and four guestjudges: Christopher K. Sopher, founder of Younger Thinking (USA); Cristiane Parente, executive NIEcoordiantor for ANJ, the Brazilian Newspaper Association, and two youth specialists from Zero Horanewspaper, Ângela Ravazzolo and Mariana Müller. Zero Hora hosted deliberations at itsheadquarters in Porto Alegre, Brazil. Vote totals discounted those of judges for entries from their owncountries.

WAN-IFRA, based in Paris, France, and Darmstadt, Germany, with subsidiaries in Singapore, India,Spain, France and Sweden, is the global organisation of the world’s newspapers and news publishers. Itrepresents more than 18,000 publications, 15,000 online sites and over 3,000 companies in more than120 countries. Its core mission is to defend and promote press freedom, quality journalism and editorialintegrity and the development of prosperous businesses.

Inquiries to: Aralynn McMane, Executive Director of Young Readership Development WAN-IFRA, 96 bisrue Beaubourg, 75003 Paris France. Tel: +33 1 47 42 85 00 (8518 direct). aralynn.mcmane@wanifra.org





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